Media and Technology

For more information, check out Media in the Infopedia.

Media Consumption

A 2010 study reports that on a typical day the average 8- to 18-year-old:

  • 4 hrs 29 min watching TV
  • 2 hrs 31 min listening to music
  • 1 hr 29 min on a computer
  • 1 hr 13 min playing video games
  • 38 min printing
  • 25 min watching movies
  • The above totals 10 hrs 45 min of media exposure per day. Multitasking allows teens to pack this 10 hrs 45 min of media exposure per day into 7hrs 38 min of media use per day.
  • The total amount of media exposure among those 8- to 18-year-old has increased from 8 hrs 33 min in 2004 to 10 hrs 45 min in 2009. Media use has increased from 6 hrs 21 min in 2004 to 7 hrs 38 min in 2009.

Source:  http://files.eric.ed.gov/fulltext/ED527859.pdf

  •  “YouTube reaches more US adults 18-34 than any cable network.”

Source:   http://www.youtube.com/yt/press/statistics.html

Television

For more information, see Television in the Infopedia.

  • 1 out of 3 teens watch 2 or more TV shows per day
  • 2% of teens never watch TV
  • 16% of teens watch TV in the morning before school
  • 39% of teens have a TV in their bedroom
  • 60% of teens watch TV with their parents
  • 28% of teens feel TV is too violent, but the vast majority (72% do not feel it is too violent)
  • 62% of teens watch TV programs on Network Television (NBC, ABC, CBS, Fox)
  • 55% watch TV shows on Cable
  • 44% stream on Netflix
  • 15% use Hulu Plus to watch TV
  • 1 out of 2 teens said they watch TV directly on websites like YouTube or a TV show’s website
  • 74% of teens do NOT like a TV on when they are studying
  • 61.6% of teens have 3 or more TVs in their home
  • 55% of teens would be upset if their parents cancelled the cable or satellite TV service
  • 67% of teens say they have a TV show that “they just can’t miss.”

Source: StageofLife.com (February 2013 survey)

Movies

For more information, check out Movies in the Infopedia.

  •  15% of moviegoers are 2-11 year olds
  • 11% of moviegoers are12-17 year olds
  • 15% of moviegoers are 18-24 year olds
  • Boys under 17 go to the movies more than girls.
  • Most of the films for kids have male leads are targeted at boys.

Source: http://blogs.indiewire.com/womenandhollywood/who_goes_to_the_movies_moviegoers_stats_from_2010

Music

  • 34% of teens like the music their parents listen to.
  • 10% of teens state their parents have no clue about what type of music they listen to.
  • 83% claim that their parents like all or some of their music.
  • Nearly 1 in 2 teens (49.2%) spend $0 (zero) per month on music as they either download it for free or burn it from friends’ music collections.
  • 38.7% of teens buy 1 album a month (spending $10-$15 per month)
  • 2% of teens report spending more than $50 per month on music.
  • 41% of teens bought a CD or paid to download a song/album WITHOUT having first heard the music simply because of a good review or it was recommended to them.
  • 35% of teens rank “Friends” as the #1 source to find out about new bands or music.
  • Other sources for new types of music are internet/blogs (22.3%) and the radio (19.4%).

Source: http://www.stageoflife.com/StageHighSchool/OtherResources/Statistics_on_High_School_Students_and_Teenagers.aspx

News Consumption

  • 83.5% of teens pay attention to the news
  • 41.6% of teens read the newspaper
  • 35.5% of teens watch TV news at least once per day
  • 25% state they “rarely” or “never” watch TV news
  • 1 out of 2 teens get their news from Network TV (CBS, NBC, ABC, or FOX).
  • Teens identified the following news outlets (they were allowed to select all that applied)…
    • Network TV News – NBC, ABC, CBS, etc.: 50.9%
    • Cable TV News – CNN, FOX NEWS, MSNBC, etc.: 47.6%
    • Word of Mouth from Friends: 46.8%
    • Web News Sites – Reuters, CNN.com, etc.: 42.7%
    • Radio – NPR, Rush, Hannity, etc.: 37.0%
    • Newspaper: 32.6%
    • Websites: 24.9%
    • News Magazines – TIME, US News & World Report, etc.: 21.1%
    • News-Based Blogs – Huffington Post, Drudge Report, Slate, etc.: 19.8%
    • I Never Watch, Hear, or See the News: 2.3%
  • North Korea, Gay Marriage, and Gun Control Legislation were the top three news story topics that most interested teen.
  • 65.3%  say that the news stresses them out or makes them worry
  • 91% see their parents watching or reading the news

Source: http://www.stageoflife.com/StageHighSchool/OtherResources/Statistics_on_High_School_Students_and_Teenagers.aspx (April 2013)